Axis of Influence

Axis of Influence

Personal Credibility is vital to success in business! This insightful book teaches you exactly how to build your personal credibility. It is the result of nearly 20 years of research and experience! We learned that most people HAVE credibility, they just don’t know how to demonstrate it. We teach you how to do that! We also teach you WHY credibility and likeability are important; and WHAT to do to improve them. We give you a step-by-step processes to follow!

Price: $16.95

This insightful book is the result of nearly 20 years of research and experience! Where other books on credibility teach you "about" it, we teach you WHY credibility and likeability are important and WHAT to do to improve them.  We even give you a step-by-step processes to follow!

You'll learn how to make yourself more likeable, more attractive – yep, they're largely just some different skills.  You'll learn the specific characteristics of credibility and how to make your own adjustments so you're seen as more credible. We cite the original research, explain what it means and how you can use it. We also give you an extensive bibliography.

See what other experts say:

5 STARS
"Well-researched. Highly readable. Very practical. The authors take the ingredients of likeability and credibility and make them tangible–and marketable. In short, their book tells sales professionals, managers, and consultants how their language, appearance, personality, hallway reactions, and marketing materials all reflect these two characteristics."
- Dianna Booher,  Author of Voice of Authority

5 STARS
"A terrific book for anyone looking to improve their life- or their business.  Michael and Pam get it! This is a great book that relates to all aspects of our lives – personal and professional."
- Todd Natenberg, Author of I Just Got a Job in Sales! Now what?

5 STARS
"In Axis of Influence the authors reveal many of the lessons they have uncovered during their more than two decades of research into the psychology of communications, business relationships and learning. If you seek impact in business and relationships, this book is a great place to start. It goes "under the hood" to reveal what goes on in people's minds as you first meet and begin to form subconscious decisions."
- Craig L. Howe, Author of The Pointed Pundit

 

Axis of Influence

Personal Credibility is vital to success in business! This insightful book teaches you exactly how to build your personal credibility. It is the result of nearly 20 years of research and experience! We learned that most people HAVE credibility, they just don’t know how to demonstrate it. We teach you how to do that! We also teach you WHY credibility and likeability are important; and WHAT to do to improve them. We give you a step-by-step processes to follow!

Price: $16.95