About Us

 

AboutPeople is a unique professional services firm founded by Michael Lovas and Pam Holloway.  Both have backgrounds in psychology and business.  Each brings diverse talents, skills and practical experience. They are two very different halves of an amazing team.

Pictured: Eva, Pam, Mike and Woody

 

Michael has been providing sales and marketing expertise to the financial services industry for three decades. He is widly considered the Father of Credibility Marketing, having introduced the concept in 1991.  He is a prolific author and columnist, having published at least one column every month since 1986.  He is also a regular speaker at many of the financial industry's conferences.  Michael also brings a deep background in Neuro-linguistic Programming and Hypnotherapy.

Pam came to AboutPeople after a career at ExxonMobil and several years of ground-breaking work as a Knowledge Management consultant. Pam's background in organizational development, learning and knowledge transfer compliment Michael's background in sales and marketing. She is also a speaker and writer, and has delivered programs all over the world.

Michael and Pam are married (to each other) and live in the middle of a pine forest north of Spokane, Washington.  They share their lives with their dogs (Eva and Woody, cat (Georgia) and Michael's big Harley.

Lovas and Holloway have coauthored twelve books and eBooks , including their Three Best Sellers:

• Face Values: How to read people and adjust your presentation to connect with them in less than 3 minutes
• Axis of Influence: How Credibility and Likeability Intersect to Drive Success. 
• The Credibility Advantage: Strategies & Toos for Increasing Business Results.

Experience. We've served the financial services industry since 1986.  We've trained and coached thousands of advisors, agents, wholesalers and customer service people - primarily teaching them specific psychological skills to build profitable business relationships.

Main Focus. While Financial Services has been our primary industry of focus, it is not our only focus. We work with companies of all flavors and sizes, from Microsoft to Maryhill Winery. We assist in marketing, sales, hiring, team building and customer relations.  Firms call us when people issues come into play.

Clients. For a partial list of our clients click the Our Clients link.

Volunteer Work.  Michael is a Marine Corps veteran, the co-founder and former Commander of the Inland Northwest Patriot Guard.  In that capacity, he led 300 patriot citizens in processions to military funerals in eastern Washington, and gave an emotional shoulder to surviving family members. After resigning from that position, Michael started 2nd Shot, a non-profit organization that helps military veterans deal with PTSD. Michael is also a Mentor in the Spokane Veterans Forum.

Pam is involved with The Bali Fund, a non-profit organization committed to helping the children of Widhya Asih orphanage break the cycle of poverty and become thriving adults and self-sufficient members of Balinese society.